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RISE Launches $500K Challenge to Tackle Flooding and Escalating Disaster Risks in Virginia’s Blue Ridge

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FOR IMMEDIATE RELEASE

February 3, 2026

CONTACT INFORMATION

Katie Stanley

Email: katiestanley@riseresilience.org

RISE Launches $500K Challenge to Tackle Flooding and Escalating Disaster Risks in Virginia’s Blue Ridge

Challenge invites innovators to pilot integrated, multi-hazard solutions under real-world conditions

Norfolk, VA – RISE Resilience Innovations today announced the launch of its $500,000 Blue Ridge Regional Resilience Challenge, a competition designed to fund and pilot real-world solutions that help local governments and communities better prepare for, respond to, and recover from flooding and other escalating disaster risks.

Applications opened January 30 and will close in late March. Small businesses and entrepreneurs developing tools, technologies or approaches that can be tested in rural and mountain communities across western Virginia are encouraged to apply.

The Challenge responds to a growing pattern of compound disaster threats in the region, where flooding, extreme rainfall, landslides and debris flows and extreme heat increasingly occur together. Recent flooding and storm impacts across Southwest Virginia have underscored how these overlapping hazards can strain local infrastructure, emergency response capacity and long-term recovery efforts.

RISE developed the Challenge topic areas by working directly with local leaders and community stakeholders, identifying gaps where existing tools fall short. Rather than addressing hazards one at a time, the Blue Ridge Challenge is structured to support integrated, system-level solutions that enable a coordinated, regional approach to resilience.

“This Challenge recognizes that resilience is not only about avoiding losses,” said RISE Executive Director Paul Robinson, Ph.D. “It’s about enabling communities to recover faster, function under pressure, and build lasting economic and social strength even as risks continue to grow in size and scope.”

Building on lessons from its 2024 and 2025 Riverine Community Resilience Challenges, the Blue Ridge Regional Resilience Challenge emphasizes multi-hazard solutions designed to function under real-world constraints, including limited staffing, degraded communications, and complex coordination across agencies and jurisdictions. Solutions are expected to support preparedness, response, and recovery as a connected system rather than as isolated tools.

“Through our previous Challenges, we’ve spent a lot of time learning from and with the communities most affected by flooding and related hazards, and those conversations directly shaped the topic areas of the Blue Ridge Challenge,” said Betsy Hnath, RISE Deputy Executive Director. “By solving for the system rather than the silo, we’re identifying solutions that reflect how these risks actually present on the ground and supporting a smarter, broader approach to hazards that can often be treated as isolated events.”

RISE has $500,000 in available funding, and applicants may address one or more priority areas. The Blue Ridge Regional Resilience Challenge moves solutions from application to action through a three-phase process: applicants advance to semifinalists, and then to three to five funded finalists, each receiving up to $50,000 for the early development of their solutions. One or more winners will ultimately receive a bulk implementation award to complete a pilot project in partnership with Blue Ridge communities.

“We’re looking for solutions that strengthen coordination across multiple localities, work within the realities facing rural municipalities, and deliver measurable value before, during and after a disaster,” Robinson said.

The Challenge focuses on three priority areas:

  • Resilience Recovery After an Event: Debris Removal and Landscape Remediation: Safe and effective debris removal, landscape remediation, slope stabilization, and debris-flow mitigation following floods, landslides, and wind events.

  • Integrated Resilience Solutions: Systems and platforms that enhance situational awareness, coordination and actionable insights for first responders and communities.

  • The Regional Resilience Value Case: Frameworks and metrics that support smarter planning, funding and long-term community benefit

For more information about RISE and the Blue Ridge Regional Resilience Challenge, visit riseresilience.org

The Virginian-Pilot

Column: How Hampton Roads can be the world’s coastal resilience capital

Hampton Roads has always lived with water. The tides shape our economy, our culture and our very identity. Yet today, that same water defines one of our greatest challenges — rising seas, sinking land and the growing pressure of climate change affecting every shoreline community. But this region is on the cusp of something extraordinary.

WDBJ7

New flood monitoring machines installed in Botetourt County

Devices found on various bridges throughout Botetourt County that measure the impact of flood zones were recently installed, say Botetourt County Fire and EMS department officials on social media. The county is working together with Floodmapp and GreenStream Technologies to measure how much flooding will impact low‐lying and flood‐prone areas, especially around creeks and river beds.

Wavy

RISE awards $1.2M to go towards flood resilience projects in southwest Virginia

Virginia-based nonprofit RISE Resilience Solutions recently issued over $1.2 million in funding to go towards reducing flooding in southwest Virginia. The funding will be split up between the five winners of RISE’s Riverine Community Resilience Challenge, where innovators were asked to develop new insurance products and early-warning systems to protect communities in the region susceptible to flooding.

International Coalition for Sustainable Infrastructure

The Climate Resilient Infrastructure Report: A Focus on Technology

The Climate Resilient Infrastructure Report series was first launched in May 2023 in an effort to report progress on the state of climate-resilient infrastructure and showcase best-practice case studies and initiatives from around the world. With over 50 contributions, the report highlights case studies that elevate the agenda for resilience and adaptation across all infrastructure sectors and showcase best-practice examples of technology applications that build resilience and sustainability. RISE Challenge Winner, Floodmapp is featured on page 84 for their innovative solution involving Live Flood Intelligence for Real Time Traffic Routing.

Gloucester-Mathews Gazette-Journal

Gloucester site ‘living lab’ for coastal resilience

Described as a “cutting-edge testing ground for new resilience products and technologies,” the site contains oyster substrate made by Natrx from dredge materials, an innovative septic system by Triangle Environmental, nature-based shoreline stabilization products by several different entities, and marsh plant production by the nonprofit Knott Alone/Hold Fast.

WAVY

Living lab in Gloucester helping with sea level rise

In Gloucester County, the Coastal Resilience and Adaptation Ecosystem will serve as a real-world testing ground for new products and technology to combat those threats. The $6 million project was started with $2.9 million from Go Virginia.

Gloucester-Mathews Gazette Journal

New septic treatment method being tested in Gloucester

An innovative new method of treating and reusing wastewater now being tested at the Middle Peninsula Chesapeake Bay Public Access Authority’s Captain Sinclair facility on the Severn River in Gloucester could provide a cost-effective alternative to failing septic systems.

Virginia PACE

Abby Johnson Makes The Power List

Abby Johnson, Executive Director and founder of VPA and President and Founder of Abacus Property Solutions has been included in the 2024 Hampton Roads Business Journal’s Power List for her work implementing and spreading C-Pace financing in the area and beyond.

Virginia Business Magazine

Gazing into the future: What does 2043 have in store for Hampton Roads?

The waterways and shorelines that make up Hampton Roads harbor a historic reputation as ideal hosts for commerce, trade, shipbuilding, military installations and government research.

We know the past and present, but what about the future of Hampton Roads? We asked several regional leaders to give us their view for what the future has in store for the area 20 years from now.

WAVY

Heavy rain causes flash flooding in Norfolk

Norfolk is among several local cities partnering with Waze to send flooding alerts to drivers. As 10 On Your Side has reported, sensors placed on 20 select roadways will send an alert to users, if the sensor detects at least two inches of water. The app is available in both the Apple Store and the Google Play Store. Once you’ve downloaded the app, go into your settings to select these alerts. The app will even help redirect you around the flooded areas.

WAVY

Chesapeake Bay Foundation installs oyster reef base at living shoreline in Portsmouth

Chesapeake Bay Foundation volunteers installed over 100 bags of oyster shells on Friday along a living shoreline in Portsmouth.

The shells will attract new oysters, which will then develop a reef in the area. Once the reef is formed, it will help break up waves and prevent erosion to the shoreline.

The volunteers bagged recycled shells from local restaurants in the Hampton Roads area to use in the project. The foundation is part of the Chesapeake Oyster Alliance, which looks for methods to improve oyster sectors.

RISE Press Release

RISE Announces Winners of $1.5M Flood Insurance of the Future Challenge

RISE today announced five winning small businesses in its $1.5 million Flood Insurance of the Future Challengea competition designed to source innovative solutions that reduce flood-related insurance premiums and payouts by 50%.

Each winner will receive up to $300,000 in funding to test and advance next-generation products in Hampton Roads, Virginia, until the end of 2023. Winners also get access to other resources in the RISE Innovation Hub and Testbed, such as a customized business accelerator through 757 Collab, co-working office and testing space, real-world pilot sites and introductions to regional municipalities and stakeholders.

WHRO

Norfolk’s RISE announces businesses to test flood insurance solutions in Hampton Roads

The goal of the recent challenge, called Flood Insurance of the Future, is to cut insurance premiums and payouts in half, working with private insurers as well as the NFIP.

“There’s a gap in flood insurance,” RISE executive director Paul Robinson told WHRO last year. “The flood insurance programs that are generally available are not funded well enough to fully recover those homeowners or those property owners that are badly affected by flood.”

RISE has announced five winners of the challenge who will now pilot their solutions in Hampton Roads, which has the highest rate of sea level rise on the East Coast.

WHRO

Flood insurance is a “hot mess.” That’s a growing problem for Hampton Roads homeowners.

Karen Speights’ flood insurance bill for her home in Norfolk’s Chesterfield Heights has risen almost every year in the last decade.

“That’s been a burden,” 64-year-old Speights said.

It’s why she signed onto a pilot project with a local startup to see what might reduce her home’s flooding risk. It’s been going on for more than a year while she lives elsewhere.

It was worth it, she said, so she could see big drops to her flood insurance premium.

Norfolk nonprofit RISE Resilience Innovations dedicated its most recent funding challenge to working with the industry and cutting total premiums and payouts in half.

 

iii Resilience Blog

Coastal Virginia Rises to Meet the Challenge of Sea-Level Rise

Coastal Virginia is emerging as a living laboratory for innovators interested in testing, validating, and demonstrating solutions to the growing problem of flooding.

Since 2018, the nonprofit RISE has deployed over $6 million to 35 companies through “Challenges” that bring coastal resilience entrepreneurs together to solve many of the problems urban and coastal communities are facing.

WHRO

Norfolk nonprofit wants to change how we approach flood insurance

Hampton Roads has one of the highest rates of sea level rise and flooding risk on the East Coast.

One tool residents can use to protect themselves financially is through buying flood insurance. But there are many problems with the current system.

Norfolk’s RISE Resilience Innovations is hoping to help address them. The nonprofit gives out money to small groups to try out environmental solutions — using Hampton Roads as a testing ground.

Associated Press

Historic homes may prove to be more resilient against floods

Whenever historic homes get flooded, building contractors often feel compelled by government regulations to rip out the water-logged wood flooring, tear down the old plaster walls and install new, flood-resistant materials. But restorers Paige Pollard and Kerry Shackelford say they know something that science is yet to prove: historic building materials can often withstand repeated soakings.

Pollard and Shackelford’s joint venture in Virginia, the retrofit design firm Building Resilient Solutions, opened a lab this year in which planks of old-growth pine, oak and cedar are submerged into a tank mimicking flood conditions.

WAVY

Raise or retreat? Home elevation aims to protect historic houses

FEMA has paid millions of dollars to raise more than 120 homes across Hampton Roads in the last decade, but industry expert John Sargent believes that’s not nearly enough to keep our region afloat.

That’s why Sargent brought the Home Raising Academy to Hampton Roads. The Home Raising Academy was funded by a $250,000 RISE resiliency grant.

The Washington Post

Backed-up pipes, stinky yards: Climate change is wrecking septic tanks

As climate change intensifies, septic failures are emerging as a vexing issue for local governments.

Lewie Lawrence, executive director of the Middle Peninsula Planning District, is looking for solutions, partnering with RISE, a Norfolk-based technology innovations accelerator, in a challenge to design septic systems that can be elevated much like HVAC systems.

Government Technology

Norfolk, Va., Offers Real-Time Flood Data to Drivers

Waze, a navigation app owned by Google, has partnered with Norfolk, Va., to pilot an app that will allow drivers to get real-time information about flooded roads. The alert system was set up Monday.

Waze is piloting the program with Norfolk. The forecasting technology comes from FloodMapp, a climate tech company funded by RISE Resilience Innovations, the Norfolk-based nonprofit that doles out money and resources to find solutions to environmental challenges.

WHRO

At a Crossroads: Local program helps fund business solutions to climate change

In 2017, the U.S. Department of Housing and Urban Development awarded Norfolk $120 million to better protect its communities against natural disasters. Norfolk has used most of that money for infrastructure enhancements: building berms, raising walls and laying stormwater pipes. But the city also set aside about $5 million for RISE, a nonprofit that helps businesses grow as they create solutions to help address climate change.

The Virginian-Pilot

Rising seas, and rising profits

The very idea sounds backwards — usually frequent flooding from bigger and more destructive storms is costly. One study showed a direct hit could have cost the region $5 billion of its gross domestic product in just three months. But some are looking at the rising seas and sensing opportunity.

WAVY

Local organization challenges teams to solve sea level rise

A local non-profit is challenging teams and entrepreneurs to come up with ways to solve sea level rise. Rise is a non-profit organization that focuses on solving resilience problems in coastal communities, including sea level rise, recurrent flooding and economic resilience.

RISE Press Release

RISE Announces Five Winners of the 2020 Coastal Community Resilience Challenges

RISE today announced five winners of the 2020 RISE Coastal Community Resilience Challenges. The winners are small businesses that will each receive up to $250,000 to advance and demonstrate cutting-edge products that help coastal communities adapt to the impacts of sea level rise and flooding. RISE will work with the five teams to pilot their approaches in a “living laboratory” environment across the Hampton Roads region in coastal Virginia, with the goal of building economically viable businesses and solutions that are scalable to other communities.